The EU-ASEAN Business Sentiment Survey is the EU-ABC’s annual flagship publication which surveys the outlook of European businesses in the region. Currently in its 9th edition, the BSS aims to serve as a barometer for European business outlook in Southeast Asia regarding key issues such as macro-economic conditions, the policy and regulatory environment, and the development of bilateral and plurilateral free trade agreements in the region.

The annual BSS report is presented to Ministers and government officials during various high-level dialogues and meetings attended throughout the year. The EU-ABC also distributes copies to prominent business and industry leaders in the Membership, alongside journalists that facilitate wide media coverage all across Southeast Asia and the APAC region.

The 2023 edition follows on from the highly successful 2023 Survey that provided great insight into the European Business viewpoint. This publication has been repeatedly quoted by ASEAN Ministers during regional conferences and Ministerial meetings. More news coverage on our survey can be found below, with sponsorship and advertising opportunities for businesses wishing to increase brand awareness and thought-leadership.